Do your mobile and outdoor advertising have anything in common?
Chief Data Officer @JCDECAUX
François-Xavier Pierrel is the Chief Data Officer for JCDecaux – #1 outdoor advertising company worldwide. He is responsible for the JCDecaux global data strategy to accelerate the digital transformation of the Out-Of-Home media.
Prior to JCDecaux, he spent several years at Renault, Microsoft and Facebook. François-Xavier has an extensive background in data that enables digital transformation.