Meet JC Decaux at Web2day to talk about city of tomorrow
Why do you sponsor Web2day?
Innovation is embedded in our DNA. We are constantly striving to create and deploy useful, accessible urban services to support a welcoming, sustainable and creative urban environment. This process involves experimenting with new projects and new, more collaborative ways of working with everyone who lives and works in the city.
Do you have a message for festival goers?
We’re excited to be inventing new urban services with you through the events that we are offering on our stand. So come and join us!
What are your expectations of the event?
To meet, discuss and engage in a dialogue with the digital ecosystem.
To try out and experience new ways of innovating to imagine urban services tomorrow for those who live in, think about and shape our cities.
What is your latest news?
Nurture by JCDecaux is the first programme to encourage start-ups in supporting tomorrow’s brands. Having already been launched successfully in the UK, the Nurture programme offers three strands of support to enable selected start-ups to raise their profiles:
● Data support to enable them to enhance their understanding of the geographic and behavioural profiles of their target markets throughout France.
● Creative mentoring to define their advertising and marketing messages for maximum impact.
● A preferred pathway to access jCDecaux’s media capabilities.